Traversing the Trough of Disillusionment: Where do Analytics Go from Here?

Co-Authored with Mike Sharkey

Last month we argued that analytics in higher education has entered a trough of disillusionment.  We posited that this is actually a good thing for higher education, because it means bringing attention to the hype itself. It means that we are making progress towards true productivity and student success.  We need to learn how to spot the hype before we can move beyond it and realize the true potential of educational data and learning analytics.

It is our hope that the ‘analytics angst’ that has accompanied increased data literacy will put pressure on vendors to reduce hyperbole in their marketing materials and encourage institutions to reset their expectations. A more realistic view of educational data will result in greater adoption, more successful implementations, and results that move the needle by positively impacting student success at scale.

READ FULL STORY HERE >> http://er.educause.edu/blogs/2016/12/traversing-the-trough-of-disillusionment-where-do-analytics-go-from-here